Telltale Signs An SEO Company Is About To Rip You Off

If you don't know a lot about SEO, it can be a dangerous game trying to find yourself a reputable, but affordable, company to help improve your rankings. More times than I can count I've put together proposals for potential clients who don't "get it" and the final conversation I have with them involves a statement like, "Well, this company says they can get me number one rankings for $199 a month, and that's a lot less than what you charge." Of course if I get this company's name, I immediately go to their websites and find things like this... the telltale signs of an SEO ripoff artist. Let's run them down, shall we?

Read More

SEO Basics for a Successful Blog

By guest author David Sumner

Within the freelancing industry, the hunt for jobs can be extremely competitive. Having extensive expertise within a certain field is not enough to separate your services from the crowd and help you secure work. Luckily, the ability of a blog to showcase your talents, make contacts within the industry and secure work is unparalleled. However, for your blog to be read by the right people, you must first get your head around some basics of Search Engine Optimization in order for your blog to rank highly for a specific keyword. You may have heard of the importance of optimizing certain landing pages and websites for keyword density and other SEO factors, but what many people fail to realize is that the principles of Onpage SEO can also be applied to blogs. Despite the word "SEO" being daunting to many people, you need not worry, as you do not have to be an expert programmer to optimize your blog and increase its ranking position through link building. Here are some key tips to follow;

Read More