16
May
2011
Nicholas Creative
0

Open Source Content Management - Web Developer's Friend or Foe?

Times they are a changin'...

At one point the web was ruled by developers who created custom web designs and content management systems (CMS) that weren’t exactly friendly to the wallets of small business owners and entrepreneurs.  Today, however, the explosion of open source software has also exploded into the world of CMS and designers and developers have had to navigate their way through this rather seismic shift in the industry.  Even Fortune 500 companies can be seen using open source CMS systems like Drupal, Joomla and WordPress.

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23
Apr
2011
Nicholas Creative
0

Defensive SEO

Defensive SEO - dealing with Internet acne

You've seen it before when you're Googling something or someone - the dreaded SERP (search engine results page) zit - a negative blog review or news article about some company, product or service.  This immediately raises a red flag in your mind and you can't help but proceed with caution or simply abandon ship and look for another provider/product.

Now imagine that pulsing, red search engine zit is attached to your company's name.  What do you do?

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20
Apr
2011
Nicholas Creative
9

Madden NFL 12 Giveaway

Nicholas Creative Gives Away NFL Madden 12 for Sharing Wonderlic Test Score

Madden NFL 12

Gearing up for next week’s NFL Draft, Nicholas Creative will be giving away a copy of Madden NFL 12 for sharing the Nicholas Creative Wonderlic-inspired Quiz on Facebook or Twitter.

The Nicholas Creative test is based on the real WCAT and is scaled down to 15 questions that must be answered in 3 minutes and 36 seconds. Upon completion, the test compares you to an NFL player who scored similarly. To take the test, visit www.nicholascreative.com/footballiq and click the "Start Quiz" button.

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29
Mar
2011
Nicholas Creative
0

Web Design for Web Designers

Web design for web designers - what's the approach for customers?

Like any art form, web design means many different things to many different people. What constitutes a "good" web design is a far more contentious topic. What might be as beautiful as a sunset over the Pacific to one person can be an outright blight to the creative sensibilities of another.

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15
Feb
2011
Nicholas Creative
0

Email Marketing That Delivers

The devil is in the deliverability

You're wasting time and resources creating an email message that doesn't reach your prospects. Make sure you thoroughly research the whitelisting process and deliverability rates of your email service provider. Outlook, Gmail, Yahoo, etc. were not created for mass emailing. Using them for this purpose will substantially diminish the impact of your efforts, as email servers will block your messages. As a final test, use a tool such as SpamAssassin to make sure your email will make it through spam filters.

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